REACH24H Consulting Group

Value in Compliance

Go China: Cosmetic Regulatory Compliance Forum Featured


In line with the Polish government’s active role in furthering business development and growth opportunities across industries, China’s “The Belt and Road Initiative” (B&R) represents one of the most valuable sources, paving the way for Polish companies from main industries (like food, cosmetics, healthy life related products, jewelry, etc.) to enter the Chinese market. Following these guidelines, the Polish Investment and Trade Agency (PAiH) has established a program named “GO China”, which incentivizes Polish companies from various industries to innovate, participate in more fairs and events in China, and fully enter Chinese market.

For this event, PAiH has invited experts from the consulting group Reach24h to introduce Chinese regulations to Polish cosmetic companies, thus allowing them to learn about the Chinese market, current opportunities, challenges, and ultimately, provide them with the necessary tools to successfully enter this exciting and continuously expanding market.


Time: April 17, 2018 10:00 -16:00

Location: Polish Investment and Trade Agency

ul. Bagatela 12, 00-585 Warsaw, Poland

Workshop Schedule




10:00-11:00 (60min)


Topic 1 - Strategy and Regulatory Requirements for China’s market

Regulatory background and authority

  1. The role and responsibility of each party
  2. Procedures and timeline (comparison between the CFDA registration and Pudong filing system)
  3. Formula and label requirements
  4. Testing requirements (including comments on animal testing)
  5. Case study (imported cosmetics)
  6. Q&A

Eva Wang

11:00-11:30 (30min)

Coffee Break

11:30-12:15 (45min)

Topic 2 - The New Cosmetic Regulatory Landscape: “Protectionist China" V.S. “Open for Business China"

1.Reduction in regulatory compliance requirements

2.Updated Chinese cosmetic technical requirements/standards

Facilitated trade channel:

a) Implementation and refinement of facilitated trade methods: Pudong notification trial

b) Extension of the CBEC (Cross border e-commerce) grace period

c)Lowered import tariffs

d)Reduction in import quarantine and inspection ratios


a)Development of alternative testing methods

b)Draft Cosmetic Efficacy Claims Evaluation Guidance

Eliza Li





13:30-14:00 (30min)

Topic 3 - Cross Border E-commerce Channel

1. e-commerce overview

2. e-commerce in China


4. Comparison of CBEC and general trade

Marylene Zhan

14:00-14:15 (15min)


Coffee Break

14:15-15:15 (60min)


B2B Meeting with REACH24H

Three (3) consultants from Reach24h

Face-to-face consulting time with guest companies

(Within 20mins per company)


  • Eva Wang

Introduction: Regulatory Compliance Specialist

Eva Wang obtained a Master's Degree from Zhejiang Sci-Tech University, majoring in Materials Processing Engineering. She is currently a Business Development Manager for the Cosmetic Division of Reach24h Consulting Group. She keeps track of cosmetic regulations of different countries to assist her clients in securing a full pre-market approval for their target markets.

  • Eliza Li

Introduction: Cosmetic Regulatory Specialist

Eliza Li focuses on the research of China’s cosmetic regulations and toxicology assessments. She has assisted many clients in obtaining a pre-market approval from the CFDA and has provided consulting services to many professional companies on finished products and new ingredients registration.

  • Marylene Zhan

Introduction: Regulatory Compliance Specialist

Marylene ZHAN obtained her Master’s Degree in International Business at the Zhongnan University of Economy and Law, following which she joined the international business development section within the Cosmetic Division at Reach24h. Ms. Zhan continuously supports her clients with effective and efficient regulatory assistance and facilitates clients’ market access as a professional cosmetic regulatory consultant. She is specialized and experienced in cosmetic regulatory consultancy services for China and the EU market.

Contact us

tel:+86 571 8700 7559

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